Manager Corporate Communications - PVH Corp.

Profile

 POSITION SUMMARY

 

The Corporate Communications Manager is part of PVH Communications, a multi-faceted team responsible for editorial, communications and integrated marketing. We build our corporate brand, amplify our corporate reputation, drive communications & engagement, and create content for our channels.

 

This person is responsible for PVH Communication’s daily editorial operations, including oversight of the content calendar. This key role connects communications throughout the organization, interacting with communication and division partners across the globe. This person should have a big-picture understanding of our company, the larger culture in which we operate and the evolving communications landscape. The Manager will work closely with colleagues in content creation, editorial, internal communication and associate experience to develop a long-term strategy to effectively articulate the company’s many stories that fuel the Power of PVH and its corporate reputation.

 

PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:

• Draft editorial and associate communications in support of PVH’s purpose and priorities and publish across multiple corporate channels including PVH.com, our corporate intranet, our associate engagement app, social media and email

• Align content to our social media strategy and manage day-to-day platform including paid media, social listening, engagement and metrics

• Point of contact for maintaining the global editorial calendar and global strategic initiatives calendar, overseeing and advising how we show up across our platforms

• Maintain and foster relationships with key functions across the organization to develop and advise on content that will meet their communication needs while serving value to audience, associates and/or fans and followers

• Responsible for keeping our key partners informed on the latest communication initiatives through email, meeting and written communication

• Partner with Creative team on asset and content creation for our platforms and key functional partners

• Master best practices of platforms, media trends and user engagement while supporting community management and reporting

• Liaison with our monitoring and corporate reputation vendors to have a pulse on how the company is perceived externally and compared to our peers

• General understanding of writing for digital platforms and optimizing reach with SEO

• Track metrics to inform our strategy

 

QUALIFICATIONS & EXPERIENCE:

 

Experience:

• 4 – 6 years of writing, editorial and/or communications experience

• Previous experience in corporate communications, executive communications and/or editorial storytelling

Education:

• Bachelor’s Degree in Communications, English, Journalism or Marketing 

Skills:

• Ability to write clear, concise content for all communications that reflect a consistent overall tone with understanding of key audiences

• Be a comfortable copy editor with strong grammar skills

• Work confidently under tight deadlines while paying close attention to detail

• Ability to manage / develop relationships across groups and functions at all levels of the organization including senior leadership

• Strong project management skills and have the ability to manage multiple deadlines and priorities

• Keep up to date on current industry, competitive and other relevant news to maximize our content relevancy, develop opportunistic content, and adapt our language and approach

• Strong interpersonal skills

• Optional but preferred: proficient in all or some of these programs –  Monday.com, SocialChorus, Canva, Microsoft Teams, Poppulo, Google Analytics, Meltwater, Box, Brightcove, Bitly, Riverside, Unily, Adobe Suite, Sprinklr

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,industry:Retail,title:Manager, Corporate Communications - PVH Corp.,datePosted:2021-08-16T00:00:00.000Z,@context:http://schema.org,occupationalCategory:Human Resources} Manager, Corporate Communications - PVH Corp. in New York, New York, United States of America | Human Resources at PVH

Company info

PVH Corp
Website : http://www.pvh.com/