Marketing and Content Specialist

Profile

**MEMBERS ONLY**SIGN UP NOW***. is looking for a creative and self-motivated individual to join our collaborative Marketing department.
**MEMBERS ONLY**SIGN UP NOW***.’s Marketing Department is an energetic, tight-knit and tenured group. This candidate will work closely alongside our CMO and Marketing Manager, to support all marketing efforts.
This is a mid-level position, with the opportunity for fast advancement for driven individuals. We are looking for someone with an equally strong desire for personal growth and professional success. They will be sociable, passionate about their work, and fun. They will teach themselves, learn from others, and take ownership of their successes and challenges.
While extremely collaborative, **MEMBERS ONLY**SIGN UP NOW***.’s Marketing team operates in a remote environment. This role requires an autonomous individual, who is highly productive in a remote environment, and able to effectively manage their own time and tasks.
**MEMBERS ONLY**SIGN UP NOW***. is an industry-leader and innovator. As a member of our marketing department you will naturally find yourself in the spotlight, both internally amongst co-workers and externally in the travel industry. This person must be confident, able to accept and learn from constructive criticism, and thrive in a high profile environment.
This is a content-heavy role, and requires an individual who has a passion for content creation. A successful candidate is organized, has extreme attention to detail, is excited about becoming an expert in our industry. To be successful, it is vital they have the ability to translate technical language into interesting and easy-to-comprehend articles.
In addition to content creation, the Marketing Coordinator will have the opportunity to work with all facets of our Marketing team, to include SEO, PR, Project Management, and User Experience/Design. They will work directly with team leads to execute deliverables in support of both customers and business partners.
Responsibilities
Write and edit engaging copy to support our website, including but not limited to FAQs, in-depth travel insurance articles and blog posts, landing pages, and content about trending topics and events that impact our industry
Understand SEO best practices and utilize this understanding to effectively draft optimized website content to drive organic site traffic
Work with Marketing team leads to establish a content strategy and calendar, and meet respective deadlines
Monitor and report on success of SEO-focused content
Assist in drafting written responses to members of the media
Coordinate between **MEMBERS ONLY**SIGN UP NOW***. and our external PR firm
Assist Marketing Project Manager in coordinating marketing projects and tasks
Maintain **MEMBERS ONLY**SIGN UP NOW***.’s social media presence
Effectively storytell for **MEMBERS ONLY**SIGN UP NOW***. both on-brand and on-voice
Translate technical travel insurance information into easy-to-understand content for use across the web
Multitask between projects and handle several tasks simultaneously
Monitor company presence online, to include articles, social media websites, blogs, and forums
Audit and keep up-to-date **MEMBERS ONLY**SIGN UP NOW***. websites, to include content and imagery
Keep a pulse of the travel industry to identify new and newsworthy topics, trends, and events that impact travel insurance
Keep a pulse on our industry, to include our competitors, partners, and disruptors
Continually research and track trending search terms as it applies to our industry, and produce supportive content to target high volume search terms
Monitor customer reviews and respond when appropriate
Support internal training creation with updated content as necessary
Collaborate with Marketing team leads to develop new marketing initiatives and improve existing marketing efforts
Become an expert in travel insurance, with a deep understanding of **MEMBERS ONLY**SIGN UP NOW***.’s customer base
Strong telephone skills with a commitment to incredible customer service
Qualifications
Passion for copywriting, organization, and project management
Experience generating content for SEO
At least 2 years of Copywriting, Marketing, or Communications experience
Bachelor’s degree in Communications, Journalism or related field
Excellent writing, editing, and communication skills
Engaging and creative writing style
High attention to detail
Strong organizational, multi-tasking, and follow-through skills needed to handle a wide range of marketing activities and projects
Ability to handle constructive criticism and accept different points of view and feedback
Ability to work both within a team, and independently
with minimal supervision
Proficient use of Google Workspace
Ability to work independently and efficiently in a remote environment
A high level of comfort with technology, including, but not limited to: Slack, Asana, Salesforce, Zoom, Meet, Wordpress
Work in a deadline-driven environment, to create urgent deliverables and meet tight deadlines
BONUS: Experience writing for the travel and/or insurance industries
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